Our Mission

We believe that you are inherently and unconditionally lovable and worthy of that love. We are here to help you remember that you are connected to and a part of something greater, something bigger than us, and that you matter.

OUR MISSION

MAKE THE WORLD A BETTER PLACE

Self-Care is Self-Love, but it's also Community-Care.

Having a big heart can sometimes feel like a burden. We know the first step in caring for your community is caring for yourself and your loved ones, but sometimes it's hard to see the real impact that self-care and self-love can have. That's why we display that impact front and center.

For every dollar you spend, we donate to activist organizations making real differences in our local and global communities. By taking care of you, you're taking care of us. All of us.

Our Philosophy

Because we believe in the interdependence of all things and that everyone matters, we chose the following causes with which to share our resources.

  • Family Justice

    Invest in Caring, Not Killing


    Global Women's Strike is an international multiracial network campaigning for recognition and payment for all caring work for people and planet - a Care Income. It is co-ordinated by the International Wages for Housework Campaign and was launched by Selma James in 1972.

  • Racial Justice

    Public Safety Reimagined


    Brought to us by the Movement 4 Black Lives, The BREATHE Act offers a radical reimagining of public safety, community care, and how we spend money as a society.

  • Economic Justice

    The Heart and Soul of the U.S.


    The Poor People's Campaign, inspired by the work of Dr. Martin Luther King Jr. in the 60s, values truth, justice, and care for our most marginalized populations. In their own words: "We rise to lift the voices and faces of poor and low-income Americans and their moral allies with a new vision of love, justice, and truth for America that says poverty can be abolished and change can come."

  • Environmental Justice

    Plant Trees, Heal the World


    Ecosia.org is a not-for-profit company that plants and protects trees. They dedicate 100% of their profits to the planet and create simple ways for people to be climate active every day. Collaborating with local communities, they have planted more than 160 million trees (and counting) all over the world!

  • Political Justice

    Country Over Party, End Corruption Now


    Represent.Us is America’s leading nonpartisan anti-corruption organization fighting to fix our broken and ineffective government. They unite people across the political spectrum to pass laws that hold corrupt politicians accountable, defeat special interests, and force the government to meet the needs of the American people.

  • Direct Action

    Transform Collective Heartbreak into Effective Action.


    Together Rising identifies what is breaking the hearts of their givers as they look around their world and their community, and then they connect their givers’ generosity with the people and organizations who are effectively addressing that critical need.

We were

Made

for

Greatness

our core values

You Can Thrive as a Sensitive Person

Sensitive people sometimes feel that their sensitivity is the cause of their suffering. "If I didn’t feel so strongly, if I didn’t care so much, I would not be suffering so deeply and feel so very broken." We believe our sensitivity is one of our greatest strengths and our loving hearts are what actually help us heal.


Because of this, we help people find peace, relaxation, and freedom in being themselves. We believe in this state humans are capable of great and wonderful things.

our core values

We Are Interdependent

What we say and do effects other people and the world around us. How we treat ourselves and each other matters. By acknowledging this connection, this collective experience, we make space for each other to share and to be human. No one is perfect, but we do need to learn how to respect each other and how to live with each other.


We cultivate groups capable of intimacy and emotional safety where people can share without fear of being shamed or judged.

Let there be no gossip or criticism

by Taking Care of You, You're Taking Care of Us

our core values

True Responsibility is SELF-Supporting & ALTRUIStic

It is a paradox that to take care of others we must first take care of ourselves. Where is the line between self-serving and self-care? To truly be responsible we have to tend to our own needs so that others don't have to. Having said that, we acknowledge that the systems in which we find ourselves are not equal. We believe that by taking care of our most marginalized, and fighting the injustices that deny their power, we all benefit.


That's why we donate a portion of every sale to organizations that help people and heal systems.

VISION + MISSION

You are Connected to and Part of Something Greater

Our team

It takes a village, and here's a glimpse of ours. Feel free to join us on this path of peace, love, and responsibility.

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